Executive directors

Mike Pocock, Group Chief Executive Officer

Mike joined Yell in December 2010. From 2006 to 2009, Mike was Senior Vice President and General Manager of Linksys, the consumer and SME networking division of Cisco Systems. Prior to Linksys, Mike was President and Chief Executive of Polaroid Corporation, which he joined in 2003. From 1996 to 2002, Mike worked with Compaq Computer Corporation, in roles including Senior Vice President of its Commercial PC business and Senior Vice President for Worldwide Strategy. Prior to that, from 1993 to 1996, he was Vice President and General Manager of the Personal Computing Business of Digital Equipment Corporation.

Mike started his career with General Electric Company and has also held senior positions in Epson America, Murata Business Systems and Xerox Corporation. From 2003 to 2007, he was on the Board of Stratus Technologies and, from 2005 to 2007, he was on the Board of Wyse Computer.

Mike took a BA in Telecommunications at the University of Kentucky and undertook MBA studies at the University of Dallas.

Tony Bates, Group Chief Financial Officer

Prior to joining Yell in November 2010, Tony was Chief Operating Officer of Colt Group S.A., the pan-European business telecoms operator. Tony was responsible for the Colt finance function from 2003 to 2009.

Tony was with EMI Group plc from 1990 to 2002, becoming Executive Vice President and CFO of EMI Recorded Music in 1998, and additionally Group Finance Director in 2000. Previously, he worked at Storehouse and Philip Morris. He was a non-executive director of Mitchells & Butlers plc until January 2010.

Tony took a BSc in Management Sciences at Manchester University. He is a Fellow of the Institute of Chartered Accountants in England and Wales, qualifying with Arthur Andersen in 1980.