Printed products (Spain)
Páginas Amarillas
Our main printed product in Spain is our Páginas Amarillas (Yellow Pages) business-to-consumer classified directory. Over the years, Páginas Amarillas has adapted continuously in order to meet both users’ and advertisers’ needs, becoming ever more useful and practical. Here are some examples:
- enriching the restaurants classification
- improving the coupons section
- combining yellow and white pages directories in some areas
- introducing user friendly formats in big cities
- new services such as our call counter tool, to prove value to our advertisers
- the 'Bidi' codes, which is a bar code system included in our print adverts, allowing advertisers to keep the information in their adverts continuously updated without having to wait until the next edition.
In the 2011 financial year we published 62 Páginas Amarillas directories.
Páginas Blancas
Páginas Blancas are telephone directories, classified by geographical location that list, alphabetically, companies and individuals with a telephone line in Spain.