Search Marketing Service
Our fully managed Search Marketing Service product helps businesses get the most out of the search engine Google by using both Pay Per Click advertising and natural search.
With Pay Per Click, businesses appear in the Sponsored listings section of the Google search results page. All aspects of the campaign are managed by Yell, including advert creation, performance reporting, billing and payment. Flexible monthly contracts mean campaigns can be structured around the amount of leads that can be handled and how much the customer wants to spend.
Yell is a Google Adwords Authorised Reseller, and can draw on years of observing which terms and phrases potential customers use to find a business.
Optimised natural search results
Our Search Marketing Service can also help improve the chances of appearing higher up Google’s ‘natural’ search results – these are the no cost, regular listings that Google and other search engines generate automatically. We can build web pages that are ‘search engine optimised’, helping businesses to get their products or services appearing prominently in the natural search results – not just on Google, but on sites like Yahoo! And Ask, too.
Go to our Customer website to find out more about our Search Marketing Service or learn about Pay Per Click from our team of experts.