Group history
The key milestones in our history are shown below. For a more in-depth look at how Yell has grown over time see the UK history and US history pages.| 1966 |  | General Post Office first published a classified section called Yellow Pages in the Brighton telephone directory |
| 1981 | | Formation of BT |
| 1987 | | Introduced Electronic Yellow Pages |
| 1994 | | Launch of Talking Pages on a nationwide basis |
| 1996 | | Launch of online service, Yell.com (as Yell.co.uk) |
| 1999 | | Acquisition of Yellow Book USA for $665 million |
| 1999 | | Winner of the European Quality Award |
| June 2000 | | Renamed as Yell |
| June 2001 | | Apax/Hicks, Muse, Tate & Furst buy Yell from BT |
| April 2002 | | Acquisition of McLeod USA Publishing Co for $600 million |
| April 2002 | | Winner of the Queen’s Award for Sustainable Development |
| December 2002 | | Acquisition of National Directory Company based in California, USA |
| March 2003 | | Launch of Yellow Pages 118 24 7 telephone service |
| July 2003 | | Listed on the London Stock Exchange |
| March 2004 | | Acquisition of Feist Publications Inc. |
| November 2004 | | Winner of the European Quality Award, the only company ever to win the award twice |
| July 2005 | | Acquisition of TransWestern Holdings L.P. |
| January 2006 | | Acquisition of Clarke Directory Publications |
| July 2006 | | Acquisition of TPI Group |
| February 2007 | | TPI Group renamed Yell Publicidad |
