Leicester takes on the Yellow Woods challenge - 1 November 2002
Leicester City Council is encouraging local schools and residents to make a success of the Yellow Woods Challenge – an exciting new schools recycling initiative run by Yellow Pages, The Directory Recycling Scheme and the Woodland Trust in association with the Council.Up to 1000 schools across the UK will compete to win cash prizes from a total prize fund of £36,000. All participating schools have to do is collect old Yellow Pages – the ones with the fluffy chicks on the cover – when the new directories are delivered from 26 October 2002. Leicester City Council will arrange for all these directories to be recycled into cardboard.
Yellow Woods Challenge organiser, Claire McDonnell, said: “We’re delighted to be taking part in the Yellow Woods Challenge. It’s a simple, fun and educational competition that will benefit schools and the environment.”
The Yellow Woods Challenge offers something for all schools. Locally the school that collects the most Yellow Pages will win £300 and all schools will automatically be entered into the UK Finals for a chance to win a top prize of £2,000. All participating schools will receive a certificate and an education pack to bring the Challenge to life in the classroom.
Richard Duggleby, head of external relations for Yell, the publisher of Yellow Pages, said: “The Yellow Woods Challenge aims to educate young people about the environment. We hope the Challenge will show that doing even the smallest things can make a real difference to our world.”
The Yellow Woods Challenge also supports the Woodland Trust, the UK’s leading woodland conservation charity. For every pound awarded to schools by Yellow Pages in prize money, a matching pound will be donated to the Woodland Trust to help keep native woodland alive.
To find out more about the Leicester City Council Yellow Woods Challenge please contact Claire McDonnell on 0116 2333050. Yellow Pages can also be put into the Green Bag Kerbside Collection or taken to Leicester’s Community Recycling Centre’s for recycling. Alternatively, view our Directory Recycling pages or call the Directory Recycling Helpline on 0800 671 444 for details of the nearest Yellow Pages recycling facilities.
