Chesterfield schools scoop cash prizes in the Yellow Woods Challenge - 16 May 2005
Youngsters at Abercrombie Primary School have won £300 for their school by collecting the most Yellow Pages directories per pupil in a recycling competition.Over recent weeks, 4,811 pupils at 20 schools across Chesterfield have taken on the Yellow Woods Challenge - the simple, educational and fun schools environmental campaign run by Yellow Pages and the Woodland Trust working with Chesterfield Borough Council. The schools have been collecting old Yellow Pages directories for recycling and a total of 10.22 tonnes will now be recycled into new paper by Cheshire Recycling.
Abercrombie Primary School is celebrating its success in winning the local ‘Gold Oak’ title and the top prize money of £300 for collecting 4.14 directories per pupil. Cavendish Junior School receives this year’s ‘Silver Birch’, winning £200, and Brockwell Junior School has come third, receiving the ‘Bronze Beech’ title and £100. Hady Primary School wins the £100 cash prize for collecting the most Yellow Pages directories in total. All participating schools will automatically be entered into the UK Finals, where they could win a top prize of £2,000 cash.
For every pound awarded to schools in prize money, a matching pound is given to the Woodland Trust to support its new ‘Tree For All’ campaign, which aims to help plant 12 million trees over the next five years. Funds donated by Yellow Pages are enabling thousands of schoolchildren across the UK to plant native saplings in their school grounds and to support tree planting and school visits in the Trust’s woodlands.
As additional support for the Tree For All campaign, Yellow Pages is awarding native tree saplings to the top three winning schools and to Hady Primary School, St Joseph's Convent School and Westfield Infant School for achieving 4th, 5th and 6th place in the local Yellow Woods Challenge. In return for organising the competition, Chesterfield Borough Council will also receive tree saplings for planting in the borough.
Richard Duggleby, head of external relations at Yell, the publisher of Yellow Pages directories, said: “We’re delighted with the results of the Yellow Woods Challenge in Chesterfield and are proud to be helping so many young people understand the importance of caring for the environment and woodland.”
Carole Grew, assistant waste management officer with Chesterfield Borough Council, said: “This has been a fantastic competition and I thank everyone who has supported their local school and helped us protect the environment by keeping thousands of directories out of landfill.”
For further information about the Tree For All campaign, visit www.treeforall.org.uk/yell






