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Schoolkids dig the future in North Hertfordshire - 27 June 2005

Youngsters at Barley VC First School, Barley have won £400 for their school by collecting Yellow Pages directories in a recycling competition.

Over the last ten weeks, 2, 383 pupils at 13 schools across North Hertfordshire have taken on the Yellow Woods Challenge - the simple, educational and fun schools environmental campaign run by Yellow Pages working in partnership with the Woodland Trust, Serviceteam Ltd and North Hertfordshire District Council. The schools have been collecting old Yellow Pages directories for recycling and a total of 2.9 tonnes will now be recycled into new paper.

Barley VC First School has received the top cash prize of £300 from Yellow Pages for collecting 7.46 directories per pupil. Weston Primary School receives this year’s ‘Silver Birch’, collecting 3.31 directories per pupil and winning £200, and Icknield Infant and Nursery School receives the ‘Bronze Beech’ title and £100 for collecting 1.21 Yellow Pages directories per pupil and winning £100. Barley VC First School also wins £100 cash for collecting the most Yellow Pages directories in total. All participating schools will automatically be entered into the UK Finals, where they could win a top prize of £2,000 cash.

For every pound awarded to schools in prize money, a matching pound is given to the Woodland Trust to support its new ‘Tree For All’ campaign, which aims to help plant 12 million trees over the next five years. Funds donated by Yellow Pages are enabling thousands of schoolchildren across the UK to plant native saplings in their school grounds and to support tree planting and school visits in the Trust’s woodlands.

As additional support for the Tree For All campaign, Yellow Pages is awarding native tree saplings to the top three winning schools and to Hillshot Infant School, Codicote School and Preston Primary School for achieving 4th, 5th and 6th place in the local Yellow Woods Challenge. Graham Crowhurst at Serviceteam Ltd also receives tree saplings for organising the local Challenge.

Richard Duggleby, head of external relations at Yell, the publisher of Yellow Pages directories, said: “We’re delighted with the results of the Yellow Woods Challenge in North Hertfordshire and are proud to be helping so many young people understand the importance of caring for the environment and woodland.”

Graham Crowhurst, recycling & education officer at Serviceteam Ltd, said: “This has been a fantastic competition and I thank everyone who has supported their local school and helped us protect the environment by keeping thousands of directories out of landfill.”

For further information about the Tree For All campaign, visit www.treeforall.org.uk/yell



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