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Trannack School's fifth win in annual Yellow Pages recycling competition - 11 May 2005

Youngsters at Helston’s Trannack Community Primary School have won £400 for their school by collecting old Yellow Pages directories in the Yellow Woods Challenge - the simple, educational and fun schools’ environmental campaign. The Challenge is run by Yellow Pages working in partnership with the Woodland Trust, all Cornish local authorities and Cornwall Paper Company.

Over recent weeks, 19,864 pupils at 113 schools across Cornwall have taken on the Yellow Woods Challenge. The schools have been collecting old Yellow Pages directories for recycling and a total of 50.5 tonnes will now be recycled into an animal bedding product called Newshred by Cornwall Paper Company.

For the fifth year running Trannack Community Primary School has won top prize in the Yellow Pages recycling competition, this year winning the local ‘Gold Oak’ title and top prize money of £300 for collecting a staggering 41.25 directories per pupil. Upton Cross Primary School receives this year’s ‘Silver Birch’, winning £200, and St Breward Primary School receives the ‘Bronze Beech’ title and £100. Trannack Community Primary School also wins £100 cash for collecting the most Yellow Pages directories in total. All participating schools will automatically be entered into the UK Finals, where they could win a top prize of £2,000 cash.

For every pound awarded to schools in prize money, a matching pound is given to the Woodland Trust to support its new ‘Tree For All’ campaign, which aims to help plant 12 million trees over the next five years. Funds donated by Yellow Pages are enabling thousands of schoolchildren across the UK to plant native saplings in their school grounds and to support tree planting and school visits in the Trust’s woodlands.

As additional support for the Tree For All campaign, Yellow Pages is awarding native tree saplings to the top three winning schools and to Halwin School, Gunnislake Primary School and Coads Green Primary School for achieving 4th, 5th and 6th place in the local Yellow Woods Challenge. Richard Bower at Cornwall County Council and Alan and Christine Smith at Cornwall Paper Company also receive tree saplings for organising the local Challenge.

The following lists the pupils in all six district council areas who collected the most old Yellow Pages directories and are sponsored by respective councils:

Penwith District Council: Kelsey Trevains, St Mary’s RC School, Penzance (205 copies); Kerrier District Council: Jamie Hamilton, Halwin School nr Helston (686 copies); Carrick District Council: Ben Palmer, Ladock School nr Truro (69 copies); Restormel Borough Council: Abigail Rugg, Sandy Hill, St Austell (101 copies); North Cornwall District Council: Joseph Hill, St Breward School nr Bodmin (457 copies); Caradon: Sophie Manuel, Upton Cross School nr Liskeard (786 copies)

Schools also entered the local sculpture competition, sponsored by Aylesford Newsprint, Cornwall County Council and Cornwall Paper Company, where schoolchildren were asked to build giant sculptures out of the Yellow Pages directories collected. The finalists in the competition are St Merryn School, St Dennis School, Sandy Hill School and Upton Cross School. The order of winners will be released on the day of the awards.

Richard Duggleby, head of external relations at Yell, the publisher of Yellow Pages directories, said, “We’re delighted with the results of the Yellow Woods Challenge across Cornwall and are proud to be helping so many young people understand the importance of caring for the environment and woodland.”

Richard Bower, National Recycling Officer of the Year 2001 and Waste Management Officer with Cornwall County Council, said, “This has been a fantastic competition and I thank everyone who has supported their local school and helped us protect the environment by keeping thousands of directories out of landfill.”

For further information about the Tree For All campaign, visit www.treeforall.org.uk/yell



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